Search Engine Optimization to Attract Organic Traffic
You need to top the SERP (Search Engine Results Page) to drive business. So, get placed where it matters.
Search Engine Optimization Services
Customers use search engines to find the best provider and we help you show up in those customer searches.
Search engine optimization services at Technogrips aim at funneling targeted organic traffic to your website with proven SEO techniques. Our team of SEO professionals works through the various stages of search engine optimization making sure each step complements the other to deliver the desired result.
- SEO Audit
- On-page Optimization
- Local Business SEO
- SEO Performance Reporting
- Keyword Research
- Off-page Optimization
- Topical Optimization
Typically, an SEO engagement starts with an initial consultation with our SEO professional. This could involve an SEO audit of your online properties to assess your current search engine status. Depending on the findings of the SEO audit report, our SEO team will strategize the optimization steps to be implemented on and off your website.
Often the primary step in search engine optimization, SEO audit involves an in-depth investigation of your web pages to calculate the overall SEO score.
Factors considered include, but are not limited to, on-page properties such as content, site architecture, code, and performance. Errors and technical mistakes identified are flagged in the audit report with recommendations based on SEO best practices.
Identifying keywords most relevant to your business is key to improving your organic search rankings. After a keyword research and analysis, we will recommend short and long tail keywords for your pages.
Selection of keywords can be based on search volume, competition, relevance, and other factors. With insight into keyword usage of competitors and potential customers, we are able to optimize websites for niche keyword searches that will drive in qualified leads.
There are numerous on-page signals that search engines consider while ranking pages. Each of these contributes differently to the performance of a web page in search.
From site architecture and navigation to HTML tags and coding structure, we meticulously analyze your entire website to identify any missing or incorrect signals negatively impacting SEO. Drawing upon the insights from the keyword analysis, our SEO team will then suggest markup and relevant metadata corrections to implement.
Third-party references to your website can greatly influence its ranking. We use suitable tools to measure the quantity and quality of your inbound links and plan appropriate off-page optimization strategies.
This can include backlink building, social bookmarking, and directory listings. Our content marketing team can develop compelling content that delivers value to users while generating natural links back to the site. Other off-page optimization services we provide are video marketing, photo sharing, and email marketing among others.
Optimizing for local search is crucial for businesses that rely on regional markets. For multi-location businesses, our local SEO services can help them rank in multiple cities.
We add accurate entries for your business in Google My Business and create other relevant local listings. Our SEO team will suggest relevant schema markup and structured data for websites to be found easily in maps and local searches.
Topical optimization has become highly relevant ever since the Hummingbird update. It involves creating content around topics rather than keywords.
Our SEO services help ensure pages in your website are optimized to deliver value to your audience. Typically, web pages should answer users’ questions or deliver information corresponding to their search. We help websites maintain a high level of relevancy to the topic and keywords they rank for.
SEO Performance Reporting
Search engine optimization is never an overnight miracle. Beware of SEO agencies that quote this fact to bleed you forever. An honest SEO partner will review steps taken, track progress, measure results, and provide reports on the effectiveness of the optimization efforts.
With performance reporting integrated into our SEO service, we get to evaluate our SEO efforts and modify campaigns based on reported results. Optimization compounded with accurate reporting helps us deliver better results.
Excited about launching your highly interactive single page application, but wondering how to tackle SEO?